FOOD & BEVERAGE
How The Donut Trap Grew Their Business With When I Work
The problem
As a young business trying multiple concepts, The Donut Trap was caught in scheduling chaos, with last-minute texting, forgotten commitments, and nowhere to keep track of what was going on.
The solution
The Donut Trap adopted When I Work as their foundation and scheduling gave them the structure they needed to succeed and grow while managing the seasonal changes that affect the business.
In the early days, scheduling was frantic. They coordinated shifts over text messages, often just a day or two in advance. They forgot commitments, had uncertain coverage, and management spent more time scrambling than serving customers.
When The Donut Trap added When I Work, things changed immediately. Scheduling was the first step toward running as a real business. Managers could plan weeks in advance, employees could see exactly when they were scheduled, and accountability was built in. The app simplified communication, with shift swaps and time-off requests all in one place.
And once they had scheduling under control, they focused on what really mattered most—growth and opportunity. When last-minute catering requests or pop-up invites came in, they could post a shift and have it picked up within hours. “Scheduling solved so many problems and freed us up to tackle the bigger ones.”
“If you’re starting a business, scheduling should be step one. It’s the smallest investment with the greatest return.” – Bradley Taylor, Owner
When The Donut Trap added When I Work, things changed immediately. Scheduling was the first step toward running as a real business. Managers could plan weeks in advance, employees could see exactly when they were scheduled, and accountability was built in. The app simplified communication, with shift swaps and time-off requests all in one place.
And once they had scheduling under control, they focused on what really mattered most—growth and opportunity. When last-minute catering requests or pop-up invites came in, they could post a shift and have it picked up within hours. “Scheduling solved so many problems and freed us up to tackle the bigger ones.”
“If you’re starting a business, scheduling should be step one. It’s the smallest investment with the greatest return.” – Bradley Taylor, Owner